Axa UK Retail launches first in-house digital-only insurance coverage model

Axa UK Retail has introduced Moja – a brand new digital-only insurance coverage model for patrons who purchase merchandise or use services and products by the use of their smartphone or pill.

The release objectives to permit shoppers to tailor their quilt to fit their wishes and budgets, in addition to achieve get right of entry to to a variety of add-on choices reminiscent of quilt for private property like satnavs, audio apparatus and youngsters’s automotive seats.

Claims will be capable of be made 24 hours an afternoon, 7 days per week.

Regardless of the brand new company’s electronic nature, shoppers will be capable of talk to an guide if wanted – reminiscent of within the match of an emergency or sophisticated case. Insurance policies will also be modified for free of charge.

Moja will to begin with be to be had for motor insurance coverage shoppers on worth comparability website online (PCW) Examine the Marketplace and immediately by the use of its website online.

The logo will then function on different PCWs later this 12 months and prolonged into different insurance coverage markets from 2023.

Pivotal building

Axa UK Retail leader government Tara Foley stated: “It is a momentous instance for Axa Retail because it’s the primary time we’ve introduced a brand new model which has been evolved fully inhouse.

“We would like Moja to shake up the insurance coverage marketplace by way of offering a digital-only providing for individuals who are living their lives via their smartphone or pill.

“It’s additionally transparent that many of us are being suffering from the cost-of-living disaster, so we purpose to make sure they proceed to have get right of entry to to the essential protection web that insurance coverage supplies by way of providing a easy and versatile product that fits each their wishes and their budgets.

“We’re extremely happy with Moja and can proceed to check, be informed and make improvements forward of launching to the broader marketplace later this 12 months and into 2023.”